I’m Cherry, a User Experience Designer and a recent Bachelors of Global Business and Digital Arts graduate from the University of Waterloo.
I'm currently working with a global team at Thomson Reuters' Innovation Lab in Kitchener on products using big data to offer accurate and trusted answers to customers.
My strongest skills lie in the beginning of a design sprint where I map out the problem and identify the opportunities for design to thrive in. Through my marketing and UX design work experiences, I excel in user research, user interaction design, prototyping, user testing, and pitching. I have a huge passion for hackathons where I apply design and technology to tackle real-life problems.
I'm Specialized In...
Empathizing with users lets me understand their motives, behaviours and goals to identify the core problem through storytelling
My interest in many different fields helps with my curiosity to create original and individualistic ideas
The visual ideation phase is my favourite part of the design sprint because design unifies human centered user experience with charm and fun
My focus in the design process strips away distractions to bring users to a stream lined solution
I am experienced in interpreting user behaviours and implementing feedback to enhance current products
I strive to design products that fit seamlessly into the user's life